Designing and producing eye-catching, cost-effective stands for Microsoft to elevate the brands presence at exhibitions and events throughout the calendar year.
To design a future-proofed space that could be reused and reconfigured to ensure it still felt "fresh" at all future events. Each activation has different requirements in terms of footprint, key messaging and products that need heroing.
We developed show-stopping modular stand designs that no matter what the size of the footprint or event restrictions, would elevate the brand whilst housing all of the key information and products that needed showcasing. Materials were carefully chosen to ensure that we limited the impact on the environment, whilst also being extremely durable so they stand the test of time